Insights
Notes from stores we have actually worked on.
Short, practical writing for people running Shopify.
- Insight · MigrationsDo customers need new passwords after a Shopify migration?Shopify migration customer passwords explained. Why passwords can't move, how passwordless sign-in changes the job, and how to keep buyers ordering.the 2nd of October 2026Read
- Insight · MigrationsHow to migrate a custom-built website to ShopifyHow to migrate a custom-built website to Shopify. What moves, what needs rebuilding, and how to plan the data, redirects and cutover without losing sales.the 30th of September 2026Read
- Insight · MigrationsHow long does a WooCommerce to Shopify migration take?How long a WooCommerce to Shopify migration takes, what sets the timeline, and how to plan cutover without losing customers, orders or SEO traffic.the 29th of September 2026Read
- Insight · MigrationsReplatforming from Salesforce Commerce Cloud to ShopifySalesforce Commerce Cloud to Shopify, planned properly. How we phase the replatform, rebuild custom logic and protect SEO and customer data at cutover.the 27th of August 2026Read
Shopify for sports clubs and venue retail
Shopify for sports clubs that sell kit online and at the ground. How to plan catalogue, print on demand and a migration around the fixture list.
Migrations · Matthew Collins · the 6th of August 2026
Wix to Shopify migration without losing your brand
A Wix to Shopify migration doesn't have to cost you your look. How we rebuild the brand in a Shopify theme and move products, customers and rankings safely.
Migrations · Matthew Collins · the 4th of June 2026
BigCommerce to Shopify migration
What moves from BigCommerce to Shopify, what you rebuild, and how to keep customers and search rankings at cutover.
Migrations · Matthew Collins · the 16th of April 2026
How to keep your Google rankings in a Shopify migration
Shopify migration SEO that protects your rankings. How to build a URL inventory, map 301 redirects, carry over content and watch Search Console after launch.
Migrations · Matthew Collins · the 15th of January 2026
Magento to Shopify migration checklist
A Magento to Shopify migration checklist from real projects. Catalogue, customers, orders, redirects and cutover, in the order we work through them.
Migrations · Matthew Collins · the 2nd of October 2025
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