London retail and club shops often have the audience already. The store is what falls behind.
Surrey Cricket Club at The Oval
The club sells at the ground and online. The old Jonas Sports setup could not merchandise the way the team needed. Print on demand had no native Shopify path.
We moved products, customers and orders. We rebuilt the catalogue. We shipped a custom export for print on demand. Orders rose by over 300%. Conversion moved from 1.2% to 4.3%. The team now add products themselves.
The wider pattern, including how to time a switch around the fixture list, is in Shopify for sports clubs.
London briefs we take
A consumer brand that needs a faster, clearer store. Or a club or venue whose shop has to survive a launch week.
Both start the same way. We look at the catalogue and the trading calendar before we talk about the homepage. Wholesale with account pricing is a separate brief, on the B2B page.
Book a call if the store is the gap.
Published work
Questions we hear
Do you have a Shopify agency office in London?
No. We're based in Belgium and work with London businesses on a call. Surrey Cricket Club, at The Oval, is the London result we publish.
Can you move a club shop onto Shopify?
Yes. Surrey left Jonas Sports for Shopify. We moved products, customers and orders, rebuilt the catalogue, and shipped a custom export for print on demand.
When should a sports club switch platforms?
Away from kit launches, big fixtures and the pre-Christmas rush. We plan the cutover around the fixture list so the shop stays open on a busy day.

