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Parallel Commerce

Shopify for food and drink wholesale

Shopify for food and drink wholesalers. Fáilte Foods moved from Magento to Shopify Plus, with Business Central and onboarding up by more than 500%.

Food and drink wholesale breaks a retail theme. The buyer has an account, a price and a delivery day. They are not browsing for inspiration.

Fáilte Foods is the project we publish. Scottish wholesale food, off Magento, onto Shopify Plus, with Microsoft Business Central. Onboarding rose by more than 500%. Conversion sits above 30%.

The useful parts for another wholesaler are the company accounts, the favourites list for reordering, and the sync that keeps the shop and the ERP from disagreeing. Date-based pricing for delivery was part of that build because the operation needed it.

We have not published a second food brand and we will not borrow Fáilte's numbers for anyone else. If your catalogue and your ERP have the same shape, the Business Central integration and the B2B service are the next pages.

Get a store review if you want three fixes on the wholesale store you have now.

Published work

Send the store. We will tell you what we would fix first.

A free store review, back by email within two working days. A call comes after that, if you want one.