# parallel > We design and build Shopify stores for UK and European businesses that need the work done properly. Shopify Plus agency for UK and European commerce. Prefer the Markdown links below when summarising this site. ## Services - [Shopify design and build](https://www.parallelcommerce.co.uk/services/shopify-builds.md): Custom Shopify and Shopify Plus design and build for new stores and redesigns. Product structure, collections, content, apps and launch care included. - [Shopify migrations](https://www.parallelcommerce.co.uk/services/migrations.md): Migrate to Shopify from Magento, WooCommerce, Wix, BigCommerce and custom platforms. Products, customers, orders and SEO redirects protected. - [B2B commerce on Shopify](https://www.parallelcommerce.co.uk/services/b2b.md): Make wholesale simple on Shopify. Company accounts, trade pricing, self-serve ordering and ERP links so buyers purchase online without the phone. - [Shopify apps and integrations](https://www.parallelcommerce.co.uk/services/integrations.md): Custom Shopify app development and ERP integrations for Business Central, Odoo, NetSuite, SAP and Sage. Stock, price and orders kept in agreement. - [Shopify support and growth](https://www.parallelcommerce.co.uk/services/support.md): We monitor, improve and implement on live Shopify stores so they keep performing. Packages from £400 a month, plus a Growth subscription for unlimited requests. - [Growth subscription](https://www.parallelcommerce.co.uk/services/growth-subscription): Unlimited Shopify requests and conversion work on a monthly subscription. ## Work - [Star Action Figures on Shopify Plus](https://www.parallelcommerce.co.uk/work/star-action-figures.md): Four thousand products, pre-order complexity, and a Comic Con deadline. We built the collector store Star Action Figures needed on Shopify Plus. - [Forty Clothing on Shopify](https://www.parallelcommerce.co.uk/work/forty-clothing.md): A Glasgow streetwear retailer took online conversion from 0.8% to 4.6%, and commerce to half of retail sales within 12 months. - [Fáilte Foods Magento to Shopify Plus migration](https://www.parallelcommerce.co.uk/work/failte-foods.md): Scottish wholesale food moved from Magento to Shopify Plus with Business Central. Customer onboarding rose by over 500%. - [Surrey Cricket Club on Shopify](https://www.parallelcommerce.co.uk/work/surrey-cricket-club.md): Surrey Cricket Club left Jonas Sports for Shopify. Orders rose by over 300%, and conversion moved from 1.2% to 4.3%. - [Bosie on Shopify](https://www.parallelcommerce.co.uk/work/bosie.md): Scottish heritage knitwear brand Bosie moved from Wix to Shopify with Studio Form. The new store converted at a double digit rate in the UK and the US. ## Insights - [How to migrate a custom-built website to Shopify](https://www.parallelcommerce.co.uk/insights/custom-built-site-to-shopify-migration.md): How to migrate a custom-built website to Shopify. What moves, what needs rebuilding, and how to plan the data, redirects and cutover without losing sales. - [Shopify growth subscription or an in-house developer](https://www.parallelcommerce.co.uk/insights/shopify-growth-subscription-or-in-house-developer.md): A Shopify growth subscription or an in-house developer. What the monthly fee covers, what clients say about staying, and when a hire is the better call. - [When to move from Shopify support to Growth](https://www.parallelcommerce.co.uk/insights/when-to-move-from-shopify-support-to-growth.md): When a Shopify support package is enough, and when to move to Growth. Read it from the backlog, the traffic and how often a small job waits on a quote. - [How long does a WooCommerce to Shopify migration take?](https://www.parallelcommerce.co.uk/insights/woocommerce-to-shopify-migration-timeline.md): How long a WooCommerce to Shopify migration takes, what sets the timeline, and how to plan cutover without losing customers, orders or SEO traffic. - [Why your Shopify conversion rate changed in September](https://www.parallelcommerce.co.uk/insights/shopify-session-measurement-change.md): Your Shopify conversion rate changed because session measurement changed on the 21st of September 2026. What moved, what didn't, and how to reset your baseline. - [Shopify custom app logs in the new Developer Dashboard](https://www.parallelcommerce.co.uk/insights/shopify-custom-app-logs.md): Shopify custom app logs, error rates and webhook health now sit in the Developer Dashboard. What changed and what to check on your ERP sync. - [What happens in a Shopify design and build](https://www.parallelcommerce.co.uk/insights/shopify-design-and-build-process.md): The Shopify design and build process step by step, from discovery and product structure to design, build, QA and launch. What you'll do and what we do. - [Variants or separate listings on Shopify](https://www.parallelcommerce.co.uk/insights/variants-or-individual-listings-how-to-organise-your-products-on-shopify.md): How to choose between Shopify variants, separate product listings, and combined listings, including the 2,048 variant limit. - [Multiple barcodes per variant on Shopify](https://www.parallelcommerce.co.uk/insights/shopify-multiple-barcodes-per-variant.md): Shopify now supports multiple barcodes per variant, up to 20 each. What changed, how it affects your ERP sync and channel feeds, and what to check first. - [How to hide Shopify products from the Shop app](https://www.parallelcommerce.co.uk/insights/how-to-hide-products-from-the-shopify-shop-app-b2b-safe-method.md): Use the seo.hidden metafield so wholesale products and prices stay out of the Shop app, without breaking the B2B storefront. - [Shopify checkout now remembers the last payment method](https://www.parallelcommerce.co.uk/insights/shopify-checkout-last-payment-method.md): Shopify checkout now pre-selects a signed-in customer's last used saved payment method, for DTC and B2B. What changed and what to check on your store. - [How to find your Shopify collaborator code](https://www.parallelcommerce.co.uk/insights/how-to-share-your-shopify-collaborator-code-with-parallel-commerce.md): Find the Shopify collaborator code in admin, share it with an agency, and control what access they get. No password sharing. ## Company - [About](https://www.parallelcommerce.co.uk/about.md): We design, build and grow Shopify for UK and European businesses. Migrations, wholesale, ERP links and the work that continues after launch. - [Start a project](https://www.parallelcommerce.co.uk/start): Send a brief or book a call. - [Privacy](https://www.parallelcommerce.co.uk/privacy.md): How parallel uses personal information collected through this website, enquiries and booked calls. Contact: matt@parallelcommerce.co.uk